Sky Black Friday 2025: Early Deals Start in November with Broadband Discounts to £23
When Sky rolls out its Black Friday 2025 promotions, it won’t just be a one-day sale—it’ll be a five-week marathon of discounts aimed at turning November into the UK’s most lucrative month for home entertainment and broadband deals. The official date, Black Friday 2025United Kingdom, falls on Friday, November 28, but the real bargains start as early as mid-November. That’s the pattern Sky has followed for years, and this year is no different. For consumers tired of paying £50+ monthly for TV and internet, this is the season to lock in savings that could cut bills in half.
What to Expect: Broadband, TV, and Mobile Deals
Expect Sky to push hard on three fronts: broadband, TV bundles, and mobile. According to industry trackers like uSwitch and Groupon, broadband packages could drop to as low as £23 per month—down from the standard £35–£45 range. That’s not just a discount; it’s a reset. In 2024, Sky’s Full Fibre Gigafast deal, which offered 900Mbps speeds, was priced at £41 monthly with a £110 gift voucher. When you factor in the voucher, the effective monthly cost dropped to £36.42 over a 12-month contract. This year, analysts predict similar—or even better—structures, possibly with higher vouchers or longer free trial periods.
TV bundles are equally enticing. Deals are expected to start from £25 per month, including access to Sky’s award-winning cinema channels, Sky Sports, and Sky Atlantic. Bundles will likely include Sky Glass or Sky Stream boxes at reduced or zero upfront cost. Remember: these aren’t just discounts on subscriptions. They’re bundled with hardware, meaning you could walk away with a 4K TV or streaming puck without paying a penny extra. Historically, Sky has offered up to 50% off TV packages during Black Friday, and with competition from Virgin Media, BT, and Vodafone heating up, they’ll need to.
And then there’s mobile. Sky Mobile, often overlooked, has quietly become one of the most flexible providers in the UK. This year, expect iPhone 17 and Samsung Galaxy S26 deals with 0% financing over 24 months. No hidden fees. No surprise charges. Just clean, simple monthly payments bundled with unlimited data and Sky’s exclusive entertainment perks.
Why This Matters: The Bigger Picture
This isn’t just about saving £10 on your bill. It’s about shifting how UK households think about entertainment. For years, Sky sold itself as the premium option—expensive, but worth it. Now, it’s fighting to stay relevant in a world where Netflix, Amazon Prime, and YouTube dominate. Black Friday is its chance to prove it’s not just a broadcaster—it’s a full-service tech provider. The fact that deals start in mid-November suggests Sky is playing a long game: lure customers early, lock them into 18- or 24-month contracts, and then ride the wave of recurring revenue.
And it’s working. In 2023, Sky added over 300,000 new broadband customers during the Black Friday and Cyber Monday window alone. That’s more than any other provider in the UK that period. The numbers don’t lie: consumers are hungry for value. And Sky knows it.
Where to Find the Deals
You won’t find all the best offers on Sky’s homepage. The company intentionally hides its deepest discounts behind partner channels. That means checking Groupon for exclusive voucher codes, uSwitch for side-by-side price comparisons, and even third-party retailers like Amazon or Currys, which sometimes bundle Sky services with hardware. Pro tip: sign up for Sky’s newsletter in early November. The first wave of deals often goes to subscribers only.
Don’t wait until November 28. The best broadband deals—especially those with £110+ vouchers—tend to disappear within 48 hours of launch. Once they’re gone, you’re stuck with the standard pricing. And if you’re switching from another provider, remember: Sky often covers early termination fees up to £100. That’s a hidden bonus many overlook.
What’s Next: Cyber Monday and Beyond
Black Friday isn’t the end. Cyber Monday, on December 1, 2025, will likely bring a second wave of deals—especially for Sky Mobile and Sky Glass. Some analysts predict Sky will extend promotions into early December, capitalizing on post-Black Friday buyer fatigue. If you miss the first wave, don’t panic. But if you’re ready to upgrade? Act fast. The deals are real. The savings are substantial. And the competition is fierce.
Historical Context: Sky’s Black Friday Evolution
Sky didn’t always do Black Friday. Until 2018, it treated the event like a US import—something foreign to British retail culture. But as Amazon, John Lewis, and Asda began pushing hard on November discounts, Sky had no choice. By 2020, it had fully embraced the model, offering its first-ever £0 upfront TV box deal. Since then, it’s refined the formula: bill credits, gift vouchers, extended free trials, and contract flexibility. The 2024 deal—£41 broadband plus £110 voucher—wasn’t just a sale. It was a statement: Sky is willing to eat costs to win customers.
What’s changed since then? The market. With Plusnet and Vodafone now offering fibre deals under £25, Sky can’t afford to be conservative. The 2025 sale will be its most aggressive yet. And if history is any guide, it’ll be the one consumers remember.
Frequently Asked Questions
When do Sky’s Black Friday 2025 deals actually start?
Sky typically begins its Black Friday promotions in mid-November, with early access deals appearing as early as November 10–12, 2025. The official date is November 28, but the best broadband and TV bundles often sell out within days of launch. Don’t wait until the last minute—deal alerts start appearing on Groupon and uSwitch in early November.
How much can I save on Sky Broadband this year?
Projections suggest savings of up to 50% on fibre packages, with monthly prices dropping to £23–£28 for 900Mbps speeds. In 2024, the effective price was £36.42 after a £110 voucher. This year, expect similar or higher vouchers, potentially bringing the real cost even lower—especially if you’re a new customer.
Are Sky TV bundles worth it compared to streaming services?
Yes—if you want live sports, premium cinema, or exclusive Sky originals like The Tourist. While Netflix and Prime Video offer more content overall, Sky still leads in live events like Premier League football and F1. At £25/month with a free Sky Glass or Stream box, it’s cheaper than subscribing to five streaming services separately.
Can I get Sky Mobile deals without a TV or broadband contract?
Yes. Sky Mobile often runs standalone phone deals during Black Friday, especially for iPhone and Samsung flagship models. You can get up to £400 off a new phone with 0% finance over 24 months—even without bundling with broadband. Just make sure you’re on a Sky Mobile plan, not a third-party reseller.
What happens after my contract ends?
After your 18- or 24-month contract ends, Sky will automatically roll you onto its standard variable tariff—which can be 30–50% more expensive. To avoid this, set a reminder 60 days before your contract ends. You can then re-negotiate, switch providers, or lock in another Black Friday-style deal if one’s available.
Is Sky’s Black Friday deal better than BT or Virgin Media’s?
It depends. BT often matches Sky on price but rarely includes hardware. Virgin Media offers faster speeds (up to 1.1Gbps) but at higher base rates. Sky wins on bundle flexibility—TV, broadband, and mobile together with vouchers. For most households, Sky offers the best overall value if you want everything under one roof.
